Marketing Possibilities
What we can do for you
At the Research and Business Development Center (RBDC), our aim is connect clients with great student projects. Our business division is proficient in carrying out a multitude of research projects. Over the history of our organization, we have completed hundreds of marketing projects. This has allowed us to develop a process by which the students are able to quickly orient themselves to the project and succeed within the time frame of a semester.
Marketing Projects include a wide range of possibilities, dependent upon your scope of work needed. Social media and SEO marketing, market strategy and analysis, are examples of project we have done within the past year. Market research could include projects that are focused on a competitive landscape or market sizing or consumer preferences or market growth. We are open to discuss the particular of your needs and develop a plan that will yield results.
Past Marketing Projects
Marketing Strategy
Contacted cosmetology schools prioritized by their location according to client accessibility, to schedule marketing appearances by the client. Aided in logo and website design.
Marketing Strategy/Supply Chain
Determined best practices for serving customers with a quick service restaurant (QSR) approach at an ethnic food restaurant. Identified areas in the West Coast most desirable for establishing that kind of restaurant. Created and distributed surveys to different potential markets of ethnic food QSR over social media to understand consumer interest.
SEO and Social Media Marketing Optimization
The client had multiple companies working on its social media platforms and SEO optimization. The team compared the companies to identify redundancy. They also researched other resources that could be used to increase the client’s presence on the web.
Social Media Marketing and Marketing Research
Sought out alternative sources of funding for cosmetology students aside from Federal Aid. Mapped where students had moved from to attend the school and launched targeted Facebook marketing efforts in areas of dense relocation in order to increase attendance. Surveyed past and present students to help identify ineffective marketing efforts and in conjunction with other research, inspired marketing budget reallocation. Researched marketing events in Rexburg to identify best practices.
Technology Market Study
Identified key market information for a national lab about long term seasonal energy storage in the United States today. Key information gathered included the type of long term storage technology, how much energy the project produces, the owner of the project, who provided the funding, location, and available contact information. This information was gathered for each project in the United States and compiled in an excel spreadsheet. An interactive website provided a user friendly way to analyze and visualize the data.
Feasibility Study and Market Analysis
A regional economic study was conducted in efforts to entice a modular home building company on the East coast to come and create a factory in a local county to increase economic development. This company could sell their homes in a 500 mile radius around the factory, so the research team spoke with developers in the six surrounding states to understand the general market in those areas and what developers had heard about modular homes. They also looked at housing prices, land prices, building lease trends, unemployment rates for those same states to evaluate the housing market in those states.
Market Research/Real Estate Development
The team researched a specific trailer park for sale as a prospective investment. The team researched the trailer park market to understand maintenance costs, difficulties, and general demand for mobile homes in various counties in Idaho.
Already know what you need help with? Select a project type and we’ll help you out!